AutoNation, America’s largest automotive retailer, was experiencing high turnover, recruitment difficulties and performance issues due to the negative perception of the job of “car salesperson,” lack of formal sales training, and demanding schedules.  

To address these issues, AutoNation turned to The Predictive Index® behavioral assessment and the Performance Requirement Options (PRO™) job analytics tool to quickly pinpoint the fits and gaps between an individual and role.  

The results?

  • 167% increase in average sales per associate
  • 20% increase in total sales for parts and service departments
  • 37% increase in the number of cars sold
  • Overall sales up 9%, outpacing the industry average

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See how AutoNation increased productivity and profitability by using PI's behavioral assessments!